In the light of City Press exposing the study done by Stellenbosch University on the mislabelling of meat, I thought we could revisit this subject. Our mince contains ALL the meat of only one animal at a time. I have maintained for a long time that the big national retailers are the primary problem in the food complex and this supports that argument.
The burgers, sausage, spaghetti bolognese or lasagna that you enjoy are from the parts of animal not deemed good enough to serve as specific cuts. Trimmings is the industry name and it describes the stringy, fatty and generally difficult to eat and or cook bits. All these trimmings and non primal cuts from many different animals (depending on the size of the butchery) are blended together through the process of mincing.
We do it differently. We take one animal (I remove one fillet and one prime rib for my personal use) and mince the entire carcass. Yes, that includes all the so called prime cuts such as sirloin, rump etc.
Why? We want to taste the terroir of our farm expressed in the meat of one animal. The grass growing on our farm reflects the minerality of our soils and this manifests as the flavour of our beef.
Below is a picture of a freezer with our mince in. Packaged in 500 gram “sausages”.
Pasture Reared Beef Mince
We sell this one complete animal mince from our farm for R77 per kg EXCLUSIVE of VAT. That amounts to R87.78 INCLUSIVE of VAT.
We also do cater for the restaurant trade and for them we package our mince in 2kg vacuum bags. Pictured below.
Notice that the fat is yellow. This is a sign of health (more nutrition on all metrics than grain fed beef) and not of ill health like the white fat that you eat from the feedlot.
Finally what our beef mince does NOT contain but what yours does is GMOs. Our cattle eat only grass and legumes whereas yours are fed grain in a feedlot. We are the only country in the world where our staple diet is genetically modified and all cattle in feedlots are fed maize which is approximately 86% GMO by now. According to the expert who gives opinion on behalf of the feedlot industry (a blog about this will be posted soon) there are no risks to GMOs.
I will bet he does not have the courage of his convictions to watch this documentary about GMOs that was released last week.
Dear Reader I implore you to watch it.